A course unique and available nowhere else !

What if there's a way to create a strong, lasting, positive perception in your customers' mind, gain the trust of your prospects, and convert brand searches into sales - all at the same time?

 
Great! I want to enrol!

The Brand SERPs Foundation Course

 

Perfect for you if you work on the brand marketing for an SMB, multinational brand or if you are a brand manager and you are looking for a step-by-step process to influence, manage and optimise your branded search results to make them more effective business-drivers.

I really want to enrol!
  • What Jason Barnard’s Brand SERP contained in 2012

If I’m honest, it gets incredibly frustrating when you pitch your expertise, get close to a sale, and then people see the wrong brand message when they Google your Brand name. That’s what happened to me - Google misrepresented me to my audience and I lost sales.

  • Your audience needs to see the same brand message on Google that you pitch them in sales meetings and online.
  • WHen they google your name, you need to be sure that the result they see is clearly a “stamp of approval” from Google.
  • You also need to watch out for your competitors’ Google Ads right at the top, stealing your prospects and clients.

It's time to create your Google Business Card.

What Jason Barnard’s Brand SERP contained in 2012

If I’m honest, it gets incredibly frustrating when you pitch your expertise, get close to a sale, and then people see the wrong brand message when they Google your Brand name. That’s what happened to me - Google misrepresented me to my audience and I lost sales.

  • Your audience needs to see the same brand message on Google that you pitch them in sales meetings and online.
  • WHen they google your name, you need to be sure that the result they see is clearly a “stamp of approval” from Google.
  • You also need to watch out for your competitors’ Google Ads right at the top, stealing your prospects and clients.

It's time to create your Google Business Card.

I want to enrol!

Uh, what do you mean "Google business card"?

Your Google Business Card is what your audience sees when they search your brand name. Google Business Card is a non-geeky synonym for Brand SERP!

Most companies and people just leave it to luck by letting Google decide. But when you take a proactive approach, you can use simple techniques, tactics and strategies to “design” your Google Business Card so it is positive, accurate and convincing to your audience. Then you can relax: what your audience sees when they google your name will be YOUR brand message.

This is what happened to me in 2012:

I had a Google Business Card that did not support my business (see the cartoon blue dog Brand SERP above), and it was not easy for me to build trust and close contracts.

I lost countless potential clients and business partners I was sooo excited to work with.

But now my Google Business Card looks amazing (take a look here) - I have Google’s stamp of approval - prospects convert more often, so money keeps flowing.

Uh, what do you mean "Google business card"?

Your Google Business Card is what your audience sees when they search your brand name. Google Business Card is a non-geeky synonym for Brand SERP!

Most companies and people just leave it to luck by letting Google decide. But when you take a proactive approach, you can use simple techniques, tactics and strategies to “design” your Google Business Card so it is positive, accurate and convincing to your audience. Then you can relax: what your audience sees when they google your name will be YOUR brand message.

This is what happened to me in 2012:

I had a Google Business Card that did not support my business (see the cartoon blue dog Brand SERP above), and it was not easy for me to build trust and close contracts.

I lost countless potential clients and business partners I was sooo excited to work with.

But now my Google Business Card looks amazing (take a look here) - I have Google’s stamp of approval - prospects convert more often, so money keeps flowing.

"If people like you, they'll listen to you, but if they trust you, they'll do business with you" - Zig Ziglar

My Brand SERP consistently earns the trust of my prospects and clients.

Then my clients started asking me to help with their Brand SERP. Why? They realised that my amazing Brand SERP had played a role in their decision to work with me in the first place. 

And that aspect of my career has grown, and grown, and grown - and now that is all I do. 

If I hadn't solved the problem with my brand on Google, I might've been bankrupt.

People use Google because they trust Google. Your amazing Brand SERP is Google’s stamp of approval, so people will trust you more.
I want to enrol
People use Google because they trust Google. Your amazing Brand SERP is Google’s stamp of approval, so people will trust you more.

My Brand SERP consistently earns the trust of my prospects and clients.

Then my clients started asking me to help with their Brand SERP. Why? They realised that my amazing Brand SERP had played a role in their decision to work with me in the first place. 

And that aspect of my career has grown, and grown, and grown - and now that is all I do. 

If I hadn't solved the problem with my brand on Google, I might've been bankrupt.

I want to enrol

So I'm sharing with you...

The Brand SERPs Foundation Course

 The fact is, I imagine, you've always wanted your audience to see the best representation of your brand to keep them on board, but you just didn't know what to do to achieve it!!

Tell me if I'm wrong, but I know you wanted to:

  1. Have Google’s stamp of approval
  2. Control what Google shows your audience about you
  3. Enjoy a positive, lasting and strong brand image on Google
  4. Build trust in your brand in the minds of prospects who want to do business with you
  5. Prevent churn from your hard-earned customers

Good thing: this course serves that up to you on a silver platter.

I want to enrol

My name is

Jason Barnard

 

I am the founder of Kalicube Academy and I teach branding, marketing and business professionals to create the best possible Google Business Cards for themselves.

 

I have helped thousands of companies improve their Google business cards and grow their business, and I am going to show you how you can achieve the same result :)

Here is what you get when you sign up today…

The Brand SERPs Foundation Course is a 9 lesson course that will give you the simple and actionable techniques you need
to control the results Google shows for your brand name.

Here is what you get when you sign up today…

The Brand SERPs Foundation Course is a 9 lesson course that will give you the simple and actionable techniques you need to control the results Google shows for your brand name.

Lesson 1: Optimise your homepage

Lesson 1: Optimise your homepage

Optimise your homepage to make it an attractive and reliable source of information for your customers and for search engines.

At the beginning of the course I will show you how to build a home page that not only represents your business, but also best serves your clients, whilst also being incredibly effective for search engines.

Lesson 2: Trigger and Optimise Rich Sitelinks

Rich Sitelinks are a highly visible SERP feature right at the top of your Brand SERP. 

If you don’t have them, you need them. If you do have them, you need to optimise them. Google doesn’t allow you to directly control them, but you can exert significant influence.

Lesson 3: Improve the results you control

It might seem obvious. It might seem easy. But optimising the results you control is something the vast majority of brand get wrong.

Here you will get the keys to making the most of this incredibly powerful and easy win.

Lesson 4: Improve your social accounts

Choosing the best social platforms for your Google Business Card.

Social media profile pages are among the most important contributors to your Brand SERP. In this lesson, you'll learn what strategies you can use to get the most out of your social media accounts.

 

Lesson 5: Improve other results you partially control.

When you have partial control over a result on your Brand SERP, there is a lot you can do to get the most out of it. 

Learn the insider secrets, the best practices and the dangers you'll face when optimising semi-controlled results on your Brand SERP. 

 

Lesson 6: Improve the results you do not control

Are you thinking there's nothing you can do? Well, there is a lot you can do to improve results you don’t control, but you only get one shot, so you have to get it right the first time. 

Here you'll learn how building a good relationship with the people behind the content, and the importance of providing value to create a win-win situation.

Lesson 7: The key SEO tactics

The key non-technical SEO tactics you’ll need for your Brand SERP.

Here you’ll learn the simple non-geeky SEO tips, tricks and techniques anyone can implement that will ensure the content you want to rank on your Brand SERP is performing optimally. And a bonus - these techniques will also work for all your SEO efforts.

Lesson 8: Optimising Google Ads

You can dominate your Brand SERP with Google Ads easily and cheaply. You can also sweep away your competitors' ads.

“Using keywords to target other brand names, products or services is one of the easiest ways to go after competitors in Google Ads” - Wordstream

In this lesson, you'll learn how to fully optimise your branded ad campaigns, save up to 30% of your ad spend and effectively remove competitors bidding on your Brand SERP.

Lesson 9: Tactics to avoid mistakes you should not make.

Online, where nothing is lost, or forgotten, maintaining your long term reputation and credibility is your #1 aim.

Remember that just because a shortcut or a cheat works today does not mean it will work tomorrow. And Google has a perfect, eternal memory!

In this lesson, you'll learn tactics to avoid and how to avoid mistakes that will have a negative impact on your brand name. 

This is how everything is going to take place

Lessons and exclusive catch-up calls

From Oct 1-15, you will receive access to three lessons each week on Saturday at 10 AM CET.

On Fridays, Oct 7-21, the catch-up call will be via Streamyard (and will also be uploaded to the Exclusive Community afterwards). I will be there as your instructor to review the lessons with you, plus 30 minutes of Q&A.

Weekly accomplishments

You will be asked to submit the changes you made in each lesson. I will personally check to make sure that what you did will have a positive effect on your Brand SERP.

The exclusive community is not permanent

To help you focus and avoid the temptation to put off optimising your Brand SERP, the exclusive community for your group will disappear on September 30.

So you have to be redy to make the most of the course and the group now!

I would like to sign up

This is how everything is going to take place

 

Lessons and exclusive catch-up calls

From Oct 1-15, you will receive access to three lessons each week on Saturday at 10 AM CET.

On Fridays, Oct 7-21, the catch-up call will be via Streamyard (and will also be uploaded to the Exclusive Community afterwards). I will be there as your instructor to review the lessons with you, plus 30 minutes of Q&A.

Weekly accomplishments

You will be asked to submit the changes you made in each lesson. I will personally check to make sure that what you did will have a positive effect on your Brand SERP.

The exclusive community is not permanent

To help you focus and avoid the temptation to put off optimising your Brand SERP, the exclusive community for your group will disappear on September 30.

So you have to be ready to make the most of the course and the group now!

I want to sign up

Please note that we only want students who are committed to improve their brand message on Google right now.

One year access to the Foundations of Brand SERP course: €160

Exclusive community value: €100

Calls with Q&A value: €300 (per session, total of €900)

Learning materials: €100

A total of: €1360

Enrollment ends on September 30, 12 noon

€160

You're saving €1200

Enrol now

One year access to the Foundations of Brand SERP course: €160

Exclusive community value: €100

Calls with Q&A value: €300 (per session, total of €900)

Learning materials: €100

A total of: €1360

Enrollment ends on September 30, 12 noon

€160

You're saving €1200

Enrol now